Services

we PROVIDE both STRATEGIC & tactical ASSISTANCE

we HELP YOU identify KEY ISSUES & SOLVE PROBLEMS

ADVERTISING EFFECTIVENESS RESEARCH

ATTITUDE & USAGE STUDIES

BRAND RECOGNITION & TRACKING STUDIES

CONCEPT & POSITIONING STUDIES

CONTENT DEVELOPMENT RESEARCH

CUSTOMER SATISFACTION STUDIES

DEMAND FORECASTING

NEW PRODUCT SCREENING & PRODUCT TESTING

PACKAGING RESEARCH

PRICING STUDIES

research TECHNIQUES

whether quantitative, qualitative or both, WE HAVE THE expertise & EXPERIENCE TO design and EXECUTE YOUR STUDY

​ we begin with the end in mind

FULL SERVICE, QUANTITATIVE SPECIALISTS*

– Research / Instrument Design
– Programming and Hosting
– Quality Assurance
– Tabulation and Analysis
– Reports and Presentations

*DRI also provides un-bundled services

FOCUS GROUP MODERATING AND IDI’S

SPECIALIZED INTERVIEWING SERVICES

– Intercept Interviews
– Transportation Interviews
– Online Chat Rooms / Bulletin Boards

USER EXPERIENCE TESTING

– Medical Devices
– Tech Products & Apps

RECRUITING SERVICES

– Focus Groups
– In-depth Interviews
– Offsite Shopalong’s
– Executive Interviews

AREAS OF EXPERTISE

30 years of experience in the field

CONSUMER PRODUCTS & SERVICES

​FINANCIAL SERVICES

​HEALTHCARE

​MEDIA RESEARCH

NOT-FOR-PROFIT & PHILANTHROPIC ORGANIZATIONS

​TRAVEL & TOURISM

PROPRIETARY PRODUCTS

for on-demand, TARGETED research results

NATIONWISE™️ ON-DEMAND

Provides responses from 1,000 American consumers balanced to U.S. Census demographics, whenever you need them.

CRITICAL INSIGHTS ON MAINE™️

Since 1996, a semi-annual omnibus survey of 600 registered Maine voters including our own consumer sentiment and policy tracking questions.

PROPRIETARY ONLINE PANELS

We will build and maintain a custom panel of stakeholders who are highly engaged with your products/services.

OPINIONWISE™️  PUBLIC OPINION PANEL

Our own consumer panel with an emphasis on Maine and New Hampshire.