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Our research centers around your business.
Our primary goal:
provide you with critical, actionable information.
Make your business decisions with confidence through:
Advertising research
Attitude and usage studies
Branding research
Concept/positioning studies
Packaging research
Product testing
Satisfaction studies, etc.
Whether quantitative, qualitative or both,
our team has the expertise and experience
to design and execute your study.
Online
Mobile
Telephone
In-person intercepts
Central location testing
Interactive voice response
Scanning capabilities
Global capabilities
Focus groups
Online chat rooms
Bulletin boards
In-depth personal interviews
Web interviews
Executive interviews
We’ll provide actionable intelligence and advice you can implement today.
Demand forecasting
Market and Customer Segmentation
New Product Screening
Key Driver Analysis
Conjoint/Choice Modeling
Product/Line Optimization
Marketing Mix Modeling
Pricing Studies
Provides responses from 1,200 demographically-balanced
American consumers, whenever you need them.
Proprietary Online Panels
DRI relies on deep profiling to carefully build and update each panel
based on the specific demographics of your target audience.
You'll have access to survey-ready panels that have been
assembled for the sole purpose of providing
precise information you need to improve your business.
