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Our research centers around your business. 

Our primary goal:

provide you with critical, actionable information.   

Make your business decisions with confidence through: 

Advertising research

Attitude and usage studies

Branding research

Concept/positioning studies

Packaging research

Product testing

Satisfaction studies, etc.

Whether quantitative, qualitative or both,

our team has the expertise and experience

to design and execute your study.   





In-person intercepts
Central location testing

Interactive voice response
Scanning capabilities

Global capabilities

Focus groups

Online chat rooms
Bulletin boards

In-depth personal interviews
Web interviews

Executive interviews

We’ll provide actionable intelligence and advice you can implement today.

Demand forecasting

Market and Customer Segmentation
New Product Screening

Key Driver Analysis
Conjoint/Choice Modeling

Product/Line Optimization
Marketing Mix Modeling

Pricing Studies

NationWise On-Demand

Provides responses from 1,200 demographically-balanced

American consumers, whenever you need them.

Get a quote

Proprietary Online Panels

DRI relies on deep profiling to carefully build and update each panel

based on the specific demographics of your target audience.

You'll have access to survey-ready panels that have been

assembled for the sole purpose of providing

precise information you need to improve your business.

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