FOR IMMEDIATE RELEASE
June 30, 2007

MEDIA CONTACT:
Nicole Devine
Associate Research Director
nicole.devine@digitalresearch.com
(207) 985-7660  

 

Davidson-Peterson Associates Is Awarded Lee County, FL Tourism Contract

(Kennebunk,ME): Davidson-Peterson Associates (DPA) has been awarded a three year contract to conduct Visitor Profiling and Economic Impact Research for Lee County, Florida.  DPA will provide Lee County’s Visitor and Convention Bureau with a foundation for developing and implementing an effective integrated strategic marketing plan to grow tourism in this area.  

Lee County, home to Fort Myers and Sanibel Island, is one of the world’s most renowned year-round tourism destinations.

 About Davidson-Peterson Associates
Since its founding in 1974, Davidson-Peterson Associates (DPA) has specialized in marketing research and consulting for the travel and tourism industry. DPA brings a solid and extensive understanding of travel and tourism, combined with vast experience conducting research in this industry, particularly economic impact research. DPA is the travel and tourism division of Digital Research, Inc. (DRI), a full-service marketing research firm located in Kennebunk, Maine.